Psychology-based copywriting that sells.
Stand out in a sea of noise
Psychology-based copywriting to help you cut through the noise.
Your website is a sales agent working tirelessly 24/7 to grow your business. At least it should be if you have a great copy. Most websites don’t. They’re like empty stores – even if customers walk in, they leave immediately. We can fix that.
Through psychology-based copywriting, I can help your website become the hard-working sales asset it’s supposed to be. Psychology is at the heart of persuasion, so I’ll enable you to understand and reach your customers like never before.
Art and science united
Could William Shakespeare sell you a beer?
Shakespeare was a master of painting pictures with words. But he also understood human psychology. He knew how to use surprise to capture the reader’s attention. Just like this question captured yours.
Capturing attention is merely one of the benefits of psychology-based copywriting. Here are a few more:
All this helps to increase your bottom line and grow your business.
How it works
Step 1: Initial contact
We’ll get in touch by email. I’ll send you a few routine questions about your business, such as what’s your business, how long have you been in business, why have you decided that now is the time to get your copy updated, why have you chosen me, what’s your budget, etc. It usually takes two to three emails to get all the information I need so we can move on to step 2.
Note: This is where I need to mention I only work with useful businesses. So if you’re in the gambling niche or crypto, don’t waste your time trying to work with me.
Step 2: Official offer
Once I have the information I need, I’ll draft a business offer for you. The offer will include a detailed explanation of the problem you’re facing and how I’ll help you solve it. The offer is non-obligatory, meaning you don’t have to work with me if the offer doesn’t seem fair to you. I’m not the cheapest copywriter you can find, so if my prices are too high, there are plenty of other fish in the sea. However, bear in mind those prices reflect not only my skill and experience but also the process behind helping businesses grow. With that said, if you agree we move on to step 3.
Note: Before we begin, you need to send me 50% of the payment in advance.
Step 3: Brand strategy discussion
If you have a brand strategy, this is where you’ll give me access to it. Your brand strategy should include relevant information such as target audience profiles, benefits, UVP, positioning, and more. It should tell me everything I need to know about your customers and your business so I can do my job. If you don’t have psychographic profiles, I’ll create them for you because those are important. In case you don’t have a brand strategy at all, I’ll help you create one. Brand strategy is immensely important, so we can’t skip this step.
Step 4: Copywriting
This is where I take over and do my magic. I’ll do all the necessary research and start carefully crafting the copy based on the target audience’s psychological profile. I’ll dive deep into their pains, goals, and dreams to make it clear how your business can benefit them. Once I have a draft of the copy, I’ll send it to you and we’ll discuss any edits if necessary. You get two rounds of revisions, but I’ve never had to use the second one so far.
Step 5: Finalize the project
Once I deliver everything, we’re ready to finalize the project and discuss future steps. Some clients hire me to write their blog articles. Others take me on retainer as a brand consultant. We’ll discuss your needs and see if I can help.
What Clients Say About Me
I don’t need to toot my own horn. Here’s some happy people doing it for me: